Once you’ve got someone to know, like and trust you, you have become their friend, and thus are very likely to successfully sell to that person whenever you want to.
A further benefit of viral marketing is that it gives
you a chance to seek permission to market to prospects.
People don’t like to be sold to, but they do want to be
informed about something that might be of value to them. If you include a feedback form or further information request form on your viral product, then anyone who sends you the forms is a hot prospect for you to sell to. They have indicated to you that they are interested in
your product or service.
These are the easiest people to sell to, as opposed to
cold prospects. Permission marketing is more effective than 'interruption' marketing.
I cannot emphasize enough the importance of having a
good quality product to use as a virus, though.
If your product is of poor quality, it won’t ‘catch on’
as a virus. Worse than that, the wrong sort of word of mouth could spread about it, ruining your chances of making a sale of that product.
Other examples of viral marketing strategies include
Blue Mountain and their free electronic cards. ICQ and their free chat system. Adobe acrobat and their free pdf file reader.
As a consultant/business owner , what can you use
as a viral product?
There are many examples such as e-books, email
newsletters (ezines), reports, articles, postcard sites, services - be creative, and you can come up with many more. Aim for high quality.
Remember, ‘give first to prove your worth’.
Information products such as e-books are some of the best viral products because in addition to the benefits of viral marketing mentioned above, info products increase your credibility and place you as an expert in your field. This makes it easier for people
to buy from you, because they respect you as well.
Second Article
How To Clean Your Computer Inside and Outside
Clean The Outside Of Your Computer:
Gather the following supplies:
- Two 100% cotton cloths
- A spray bottle with cleaning liquid such as a small amount of dish detergent. No ammonia based liquids should be used
around electronic equipment. Static Free Computer Cleaner is recommended.
- Cotton swabs
- Several 3x5 index cards or pieces of tagboard
- Toothpick (plastic if possible)
- Toothbrush
Always log out (IBM) or shut down (Mac) the computer
before starting to clean the machines.
Unplug the keyboard and mouse from the machine. Be careful when pulling out the cables. Always pay close attention to
where you unplug the cables.
Begin with the monitor:
Check and be sure that the cloth is clean and free of any particles that could scratch the screen.
Always spray the cloth, not directly onto the computer.
Watch to see that you aren't spraying the liquid at
someone or near your own face.
Clean the screen first. Wipe the monitor going around the whole screen. Be sure to clean the small lip that frames the glass section. Look carefully to see that it isn't streaked when you're finished.
Now wipe the plastic case:
Clean the lips of the CD rom drive and the disk drive.
When cleaning the top, back and sides, wipe the areas that allow air to circulate. Optional: a small vacuum cleaner can be used to get more dust out of circulation vents.
How to clean the keyboard:
Tip the keyboard over gently. Tap the keyboard and watch
the dust & paper particles drop on the counter. Don't hit it too hard, but don't be afraid to tap it to loosen the dust particles.
Clean the frame. A little extra rubbing may be needed on
the spacebar, Enter (IBM) and Return (Mac) keys.
Wrap one finger with the cloth and walk the keyboard,
going over each indivdual key.
Spray a cotton swab. Use your fingers to wring it out so
it's not too wet. Use it to go between the rows and clean the
sides of the keys.
Optional: All Keys with the exception of the space key can be removed and cleaned. Be careful and remember to spray your
cloth, not your keyboard.
Cleaning the mouse is vital:
Remember: spray the cloth first.
Clean the outside of the mouse. This is done by taking an index card and folding it in half vertically. The small open ridge around the mouse is a dirt collector. Use the index card and go into the ridge area and remove the dirt.
Turn the mouse over and remove the plastic plate at the bottom (The arrows usually tell you which way the plate comes off). Use
the toothpick to get the dirt off the wheels on the inside that the trackball uses.
Spray the rag again, place the ball into the rag and clean the track ball.
Reassemble the mouse.
Clean the workspace:
Use the toothbrush to dust off the mouse pad.
Lift up the keyboard and mouse. Clean the areas they rest on.
Lift the monitor and clean behind and under it; repeat the process for the CPU.
Reconnect the keyboard and mouse:
Now, reboot the machine (turn the power back on) and be sure that the monitor, CPU, keyboard & mouse are all working properly.
Clean The Inside Of Your Computer (PC):
A cluttered computer can cause you unnecessary interruptions and problems.
Go through your document files and software and delete or uninstall those you no longer use or are outdated. Note: If you're unsure whether your computer will run efficiently without a software program, it's best to leave it on the computer.
Scan Disk. Click Start, Programs, Accessories, System Tools, Scan Disk. Choose the thorough option and check the "automatic fix errors" box.
Defrag Your Computer. This can speed up your computer considerably. If you have never done this before, it can take a few hours. After that, do it regularly (such as weekly) and it will take just 10 minutes or so. Click Start, Programs, Accessories, System Tools, Disk Defragmenter. It will ask you if you'd like to defragment Drive C, D, or E (depending on your computer), click yes or OK.
Disk CleanUp: Click Start, Programs, Accessories, System Tools, Disk Cleanup. Select the drive you want to clean up, usually drive C. Then check the boxes for Temporary Internet Files, Recycle Bin,
and Temporary Files. Click OK to delete these files.
Disclaimer: I have used these techniques myself over and over with no problems and trust that you will do the same but I cannot
accept the responsibility if something goes wrong with your computer.
Use and follow these instructions carefully.
**************
Angie Boldwyn - Successful Life Enterprises
Contact Email boldwyn@accessus.net
Webmaster www.slife.com/
Web Sm@rts is a publication of Paradigm Web Design. All
rights reserved. ©2003
his week I'd like to issue a challenge to all of you.
eanwhile, I know many of you are wasting your time submitting your site to every search engine and directory. There is no need to do this. You only need to submit to a handful to get listed in all the major search engines.
oogle
nktomi
ast
ltaVista
y the way — these are the big three:
