Vol 5 #12
Web Sm@rts
from Paradigm Web Design
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In This Issue

  • My 2¢ Worth.
  • Feature Article.
  • Rate our Feature Article on a 5 point scale.
  • Our weekly Web design tip.
  • Comic.
  • Second Article.
  • Download of the Week.
  • Comment on this publication.
  • Recommend us!
  • Unsubscribe information.

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My 2¢ Worth

've spent the past week re-designing my Web site. I don't know if it will be live as you read this, however, it will go live before this day is over.

 had intended of going live with a new design last fall, but I just couldn't seem to get with the design theme I was working on. Something just wasn't quite right. Scratch one design theme and enter another...

heck out the new at Paradigm Web Design.

he new design meets all the standards for valid XHTML, which the old site did not. That had bothered me for a long time, but just the thought of editing some 45 or 50 pages seemed a daunting task.

n fact, a project of that nature is daunting. Sometimes it's easier to start from scratch than to edit old code.







Software we use
Adobe Photoshop 5.5
Thumbs Plus
Paint Shop Pro 7.0
Spot IT 2.0
CoffeeCup Image Mapper
Net Studio 2000
GIF Movie Gear
Animagic GIF
Xara 3D 3.0
Banner Maker Pro
WS_FTP LE
CSE HTML Validator
QuickFTP
Net Sketch
Pixel 3D
Just Buttons
Dispenser
Art-O-Matic
PhotoMix 1.00
GIFfyBatch
ShoeString Picture Dicer
BrowserMaster
Zip Office 98
EditPlus
Anchek FontPeeper
Screen Calipers

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Feature Article

Do You Know What You're Doing?


by: Ken Darby
The Pebble

The boss ordered one of his men to dig a hole eight feet deep. After the job was completed the boss returned and explained an error had been made and the hole wouldn't be needed. "Fill 'er up," he ordered.

The worker did as he'd been told. But he ran into a problem. He couldn't get all the dirt packed back into the hole without leaving a mound on top. He went to the office and explained his problem.

The boss snorted, "Honestly! The kind of help you get these days! There's obviously only one thing to do. You'll have to dig that hole deeper!"

The joke is funny only if you realize that earth expands about twenty five percent once you dig it up. Had the "boss" ever had a shovel in his hands he may have realized that. It would not matter how deep you dig that hole, when you filled it in you would still have some left over.

This joke puts me in mind of those bosses who, knowing nothing about computers or software, purchase both thinking they have given the staff all the tools to do the job. So often they end up with the wrong machines, the wrong software and give the staff the most inefficient of tools.

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It is too bad when someone, who doesn't know what they are doing, gets involved in a task. So often fear, frustration and failure are the result.

Such a waste of time, effort and emotions when a little simple research and gathering knowledge ahead of time would create a condition from which success could rise like a phoenix.

How about you? Do you barge into things, thinking on the surface it is bound to succeed? Have you really done your homework before you've taken the plunge?

It is very easy to do, especially on the internet. All the advertising and all the hype one sees on the internet has an hypnotic effect. One sees so much of it that soon one gets to believe you can make a fortune on the net.

That is true, you can. However, if you think it happens automatically you had better wake up. Succeeding at anything takes work, even on the internet. Oh, yes, there are tools that make the internet a little more automatic, but there are other conditions on the internet you don't see in a brick and mortar business.

For example I make sales, often, to folks who have been watching what I do for periods up to two and three years. They look at our service, then go looking around. They wait to see if we are still going to be here. They do not realize, at first glance, that we've been here nearly ten years. It takes time for them to trust themselves and to do the research that allows them to understand what they are doing.

Do you have an article for Web Sm@rts?
Send to Web Sm@rts


Placing your article in Web Sm@rts is a great way to gain exposure for you and/or your business!
Each article is published with your name and web site, plus a short 'resource box' at the end of the article.

That is really why we started the Cornerstone, to give folks all they need to create a living on the internet. There is no hype, no rah! rah!. Just plain useful tools and facilities as well as counseling so people can succeed without being given a bunch of hype.

Do your research.

Do You Know What You're Doing?

**************

Ken Darby writes articles, books and other material helping people achieve their goals. Find out if an internet business is for you. Find the facts and methods that will help you decide. Send a blank email by clicking on this link professional@rr-email.com or go to www.first-cornerstone.com

**************

As part of our ongoing commitment to provide quality content, we
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Too short 1.   2.   3.    4.   5. Too long
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This week's TIP

Always use proper file naming conventions

One of the most common mistakes web design newbies make is to use improper file naming conventions on their images. Then when their images won't display, they wonder why. The problem is that not all Web servers and browsers display the same way. The trick is to use HTML and file naming conventions that are common to all systems and browsers.

When you save an image in an image editor like Adobe Photoshop, you can name it whatever you want. However, there are several characters you should never use in a filename:

  • It's often convenient to use a long descriptive name like "My dog Rex.jpg" but when the Web server sees this it will stop reading the file name once it gets to the space. It will then look for a file called "My". The solution for this is to use underscores ("_") instead of spaces
  • People also often include dates in their filenames, such as "WifePix-6/20/00.jpg". In this case, the Web server will think that the slashes actually indicate directories. It will assume you mean that there is a file called "00.jpg " which is inside a directory called "20" which is itself inside a directory called "WifePix-6" The solution here is to use some other syntax for dates. A common way to express dates on the Web is to indicate the year, month, and date in that order without punctuation. For example, the filename indicated above could be written as: " WifePix-20000620.jpg".
  • Another common mistake is to use apostrophes as in: "My_dog's_pic.jpg". In this case, the Web server will think the apostrophe is a quote and will look for a file called "My_dog". Never use apostrophes or quotation marks within a filename.

Nearly all other punctuation marks can also cause problems. In general, it's safest to use only lower-case letters, numbers, and underscores.


* Get these syndicated tip feeds for your web site, free. *


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Second Article

Efficient Email Tips


by: Jan Jasper
Jasper Productivity Solutions

Much incoming e-mail can be read once, then promptly deleted—this means less e-mail clutter to wade through. At the least, do a clean-up once a month.

Create email folders for specific clients, projects, or subject areas, rather than leaving them in your inbox forever. You can drag and drop to file each email, or you can create filters to drive emails automatically to a folder you designate. But don’t go overboard -- too many narrow, specific folders makes it harder to locate emails later.

If your email software doesn’t allow you to create folders, an alternative is to use Save As to save emails as text files. Group them into directories by client, project, function, etc.

Use detailed subject headers - sometimes the whole message can be in the header! This saves time when searching for old e-mails later on.

Insert "NRN" in subject headers when no reply is necessary.

Customize your email software to display all the information you need at a glance. Microsoft Outlook allows you to add columns to your email screen.

Delete unneeded e-mails regularly. You usually only need to save the last message of an ongoing "conversation" - the most recent message contains quotebacks of all previous messages.

Keep your inbox lean so it becomes an extension of your To-Do list. Everything you must keep should be dragged into the correct folder. Only emails that require action should remain in the inbox for more than a day.

If you follow the above tips, you won’t need to print most of your emails - you can save time by filing and accessing them digitally! However, for a meeting away from your office or a project for which most information is not digital - then printing emails makes sense. Printing emails should be the exception however, not the rule.

Unfortunately, filters are no longer adequate to control spam. Consider a spam blocker that checks incoming emails against a list of "accepted senders" that you create. Two ‘permission-only’ programs are Postmaster Pro and Spam Arrest.

Create templates for routine replies.

Last but not least, know when to telephone. Unless you need to send the same message a group, or keep a record of what you said when to whom, the phone may be faster.

**************

Jan Jasper has been training busy people to work smarter, not harder since 1988. She is the author of "Take Back Your Time: How to Regain Control of Work, Information, & Technology" (St. Martin's Press). Jan helps clients streamline their systems and procedures, form optimum work habits, use technology efficiently, and manage information overload. Find lots of free tips at www.janjasper.com.

**************

Download of the Week

FileZilla

FileZilla is a fast FTP client for Windows written by the Open Source community. It has all the features of commercial products retailing for $50 or more.

These features include the ability to login into SFTP and SSH servers, drag and drop support, ASCII and Binary modes, session "Keep-Alive" functionality with timeout detection and full CHMOD support.

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